B2B Marketing in 2024
Effective tactics for the CEE
It feels like 2024 is the year of the future. We have innovative AI tools everywhere, we experience hybrid working mode, we see the integration of virtual reality in everyday life, and we also witness how marketing is leading the charge in business innovation and customer engagement.
39 great B2B marketing experts from Romania, Hungary, and the Czech Republic shared their views on upcoming trends, budgeting, channels & strategies, and more.
Key insights you’ll discover in the Trendbook:
- Personalization has moved beyond just <'First Name'>,<'Last Name'>.
- AI is quickly becoming a sparring partner for idea generation.
- 9 in 10 marketers expect budgets to stay the same or increase.
Download here
